De Beers predicts an increase in global demand for diamonds by almost 4.5% in 2014, which will contribute to the recovery of the US market and rush demand in China and India.
The AFP news agency quoted Philippe Mellier, CEO of the group, that the state of the world economy is still weak, but "the company has been lucky with the markets, and since many countries have a growing middle class, the diamond industry feels good ".
"The largest consumer market for diamonds is the United States, and we all know that their economy is growing again," Melier said. "When stock prices and property prices rise, as we see now, after a big crisis, the money turnover increases, and Americans spend more money."
"At the same time, more and more Chinese people are getting a high enough purchasing power to buy jewelry and diamonds, especially on the occasion of weddings," he added.
The head of De Beers said that he expects "good or even very good" results of the second quarter in India, which has long become a "potentially large consumer of diamonds."