the jewelry company Ben Bridge Jeweler presented a new collection of wedding jewelry under the brand Ikuma, Rapaport reports. The marketing campaign of this brand is based on the promotion of products with diamonds of ethical origin. Ikuma diamonds are made from diamonds mined at the Canadian mine Diavik. Certification of diamonds for the brand Ikuma products is made by the American laboratory American Gem Society (AGS).
"We developed the Ikuma brand a decade ago, as a sign of a special commitment to the production and sales of the most beautiful diamonds produced in compliance with high ethical standards," said Lisa Bridge, vice president of Ben Bridge Jeweler. "We are pleased to present a new exclusive collection of bridal jewelry Ikuma, designed to emphasize the uniqueness of the relationship between each pair."
According to the retailer, the design of the engagement rings and engagement rings Ikuma is designed in accordance with the preferences of socially responsible consumers. The collection includes products with diamonds of various types of cut diamonds in a wide price range.