IBISWorld expects that consumer spending on Mother's Day gifts in the US will increase by 3% year-on-year to $ 18.1 billion, and on average each family will spend $ 156.60 on related products, Rapaport reports.
The research company found out that the most popular variants of gifts will be jewelry, a trip to the restaurant and flowers, while electronics and gift certificates will be chosen mainly by buyers who shop online and at the last minute.
Referring to the "substantial increase in disposable income", IBISWorld predicts an increase in spending on jewelry gifts by 4% to $ 3.1 billion. Increasingly, jewelry and flowers are bought online, which is a good help to busy family members. Therefore, outlets that organized online sales and delivery on the day of the order, provided an inflow of customers.